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HOSPITALITY INDUSTRY / CASE STUDY

Elevating Wellness and Sustainability for

a Leading Extended Stay Hospitality Group

MAY 05, 2024

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By Gabriel Tan - Global SDG Pioneer for Circular Economy

READING TIME: 3 MIN

Image by Marcel Strauß

Key Takeaways:

GUAVA enables a leading extended stay hospitality group successfully elevated their guest experience and sustainability practices.

  • Elevated Guest Experience: The branded amenities program improved the overall guest experience, offering a premium wellness focus that resonated with extended stay guests.

 

  • Sustainability Alignment: The introduction of sustainable amenities allowed the group to demonstrate their commitment to environmental responsibility and UN circular economy principles.

 

  • Enhanced Brand Image: The consistency and quality of the amenities program reinforced the hospitality group's reputation for premium extended stay accommodations.

 

 

 

Client Overview

The client is a leading hospitality group renowned for its extended stay brands, which cater to guests seeking longer-term accommodations. While the group is well-known for its exceptional service and amenities, they sought to elevate the guest experience further and demonstrate their commitment to sustainability.

Challenges

  • Elevating Guest Experience: The hospitality group aimed to enhance the guest experience for their extended stay properties, focusing on wellness and a premium, consistent offering.

  • Sustainability Initiatives: The group wanted to incorporate sustainability into their operations, aligning with UN circular economy principles to demonstrate their environmental responsibility.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Our Solution

 

To address the client's goals, we introduced a comprehensive solution that focused on premium wellness and sustainability:

  • Branded Amenities Program: We developed a branded amenities program tailored to the hospitality group's extended stay brands. The program focused on providing guests with a premium wellness experience and a consistent brand image across properties.

  • Sustainable Amenities: The amenities program was designed based on UN circular economy principles, offering sustainable, high-quality products to enhance the guest experience.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Results

  • Elevated Guest Experience: The branded amenities program improved the overall guest experience, offering a premium wellness focus that resonated with extended stay guests.

  • Sustainability Alignment: The introduction of sustainable amenities allowed the group to demonstrate their commitment to environmental responsibility and UN circular economy principles.

 

  • Enhanced Brand Image: The consistency and quality of the amenities program reinforced the hospitality group's reputation for premium extended stay accommodations.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Conclusion

Our partnership with the leading extended stay hospitality group successfully elevated their guest experience and sustainability practices. By developing a branded amenities program with a focus on wellness and sustainability, we enhanced the overall guest experience and aligned their operations with UN circular economy principles. This collaboration positioned the group as a leader in premium, sustainable extended stay accommodations.

 

 

 

 

 

 

 

 

 

If you would like to learn more about any of the topics discussed above, please do not hesitate to contact us. Our team is ready to assist you and provide further insights. We are dedicated to helping your hotel stay ahead and achieve better performance through credible and sustainable practices.

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By developing a branded amenities program with a focus on wellness and sustainability, we enhanced the overall guest experience and aligned their operations with UN circular economy principles

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The branded amenities program improved the overall guest experience, offering a premium wellness focus that resonated with extended stay guests

Author

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Gabriel Tan

Global SDG Pioneer for Circular Economy

  • LinkedIn

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